Schieffer School to host conference for nonprofit employees
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Workshop schedule: 8:45 a.m. Coffee and Check-in
Fort Worth, TX
2/21/2011
In May the Schieffer School will host “Investing in communication: Social innovation for multiplying outreach”, a conference for employees of nonprofit organizations who are involved with their organization’s communication activities.
The third-annual conference will be Friday, May 20, 2011, on the TCU campus. Registration starts at 8:45 a.m. and the last session ends at 3:45 p.m.
Workshop topics include:
Cost: $30, including lunch
Place: TCU, Brown-Lupton University Union, 2901 Stadium Drive, Fort Worth, TX 76129 [BLUU info desk: 817-257-7927]
Luncheon keynote: Stacy Caldwell, president of Dallas Social Venture Partners
Conference organizers: Volunteer Center of North Texas, TCU Schieffer School of Journalism and Neeley School of Business, and UT Dallas Office of Diversity and Community Engagement.
Conference sponsor: TXU Energy
Conference partners: DFW American Marketing Association and TCU Extended Education
REGISTRATION: Please go to http://tinyurl.com/DFWNPCC, click on "courses" and then type in course code 11NPCC. Questions? Contact Jacqueline Lambiase, j.lambiase@tcu.edu.
Mission and purpose: The DFW Nonprofit Communicators Conference provides education, resources, and networking opportunities in a convenient full-day format of interactive workshops, for nonprofit communication professionals at an affordable cost of just $30, including lunch. This year’s third annual conference will be May 20, 2011, at TCU’s Brown-Lupton University Union on Stadium Drive in Fort Worth
9:20 a.m. Workshops
“Board Engagement in Your Communication Strategies”
Mavis Y. Lloyd, MBA, CPS, President/CEO of Drug Prevention Resources Inc.
Florencia Velasco Fortner, CEO, The Concilio
Cathy Mueller, Executive Director, Mapping Your Future
Moderator: Ann Ranson, Bottom Line ³ Marketing & DFW American Marketing Assoc.
“Communicating Your Mission”
Lisa Dicke, Ph.D., UNT, Dept. of Public Adm., Nonprofit Management Specialization
Discussant: Ashley Hyder, PR Manager, Volunteer Center of North Texas
“Legal Policies for Social Media Communicators”
Whitney Presley, Sr. Dir. of Digital Communications, American Heart Association
10:30 a.m. Workshops
“Crisis Communication & Putting the Public First”
Anita Foster, Chief Communication Officer, American Red Cross – Dallas
“Social Media and Advocacy”
Greg Allbright, Change for a Dollar and DFW AMA
“Reaching Out to Diverse Publics”
Discussant: Raul Hinojosa, Director, Center for Community Engagement, UT Dallas
Noon Luncheon & Keynote
Stacy Caldwell, President, Dallas Social Venture Partners
1:30 p.m. Workshops
“#WordPower for Social Media”
Richie Escovedo, Media and Communications Director, Mansfield ISD
Discussant: Jacqueline Lambiase, Associate Professor, TCU Schieffer School
“Campus Connections for Nonprofits”
Kim Aaron, Ph.D., UT Dallas Institute of Public Affairs
Rosangela Boyd, Director, TCU Service Learning Director
Nancy Eanes, University of North Texas Career Center
“Networking Roundtables”
Speakers: You!
Facilitators: Raul Hinojosa, UT Dallas, and Ashley Hyder, VCNT
2:40 p.m. Panel and Master Class
“Social Innovation and Nonprofits”
Stacy Caldwell, Dallas Social Venture Partners
Sharon Lyle, TEDx
Charlotte Keany, Center for Nonprofit Management
“Branding Master Class” (For first 12 people to request it, after registering)
Bill Johnson, Strategic Communication Faculty, TCU Schieffer School of Journalism
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